My Persona


Name: Ryan Jamal
Age: 23 Years old
Interest: 
  • Design Thinking
  • Travelling
  • Coding, Reading
  •  Art
Occupation: Ryan is a Regional Director who travels 4 to 8 times each month for work. He has a specific region in which he travels and often visits the same cities and stays at the same hotel. He is frustrated by the fact that no matter how frequently he takes similar trips, he spends hours of his day booking travel. He expects his travel solution to be as organized as he is
Goals: 

  • To spend less time booking travel
  • To narrow his options quickly
  • Company can provide less outstation work for employee
Frustration: 
  • Too much time spent for booking hotels 
  • Too many website visited per trip
Favorite Brands: 
  • Expedia
  • Kayak
  • Booking.com
  •  Trivago
  • Airbnb
  •  Google Maps
  •  Apple
Computer or Mobile Technologies:
  •  Iphone,
  • Macbook
  • Ipad
  • Apple Watch 
Attitude Towards Learning: One of the best thing about life is that we never have to stop learning. There are always new skills to learn and techniques to adopt.  


Challenge towards learning is dealing with change, forget about important stuff, studies hard and it's not working, peer pressure and also pressure of academic. But the other side of best thing about learning is become happier and we keep the brain active. 

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